Social Media is shaping this new era of business management and Social Media Management Tools has become most important to understand for every entrepreneurs and marketers.
Neel Banerjee (Indranil), I’m an entrepreneur (I’m not barking) 🙂 .
I love doing business. Thus I need to connect the world very fast. Well, now is the time we can connect with the world just with an app (may be more).
Yea, Ok, I’m connected now but what about my business? How can I be on Social media to spread my business? (a topic for another time)
I’m investing here on my businesses. It’s real money. And we all know money needs measurement. So the basic questions come here is,
How to measure social media outcomes for my business? (some says ROI).
But before that I need to figure out How to use social media? Is there any tool/tools available to help me out?
So, Here is what I’m gonna present you with the social media management tools I mostly uses daily basis. Well, there are thousands of other tools but these are my choices.
Social Media Management is fundamental for all business owners, but figuring out which tools to use, how, and when can be incredibly challenging.
From post scheduling, tracking engagement, and customer relationship management to sourcing and creating images and content generation, here is a comprehensive list of the 30 (Plus Bonus Tools) best social media management tools to choose from.
With Spark’s free mobile graphic design app, you can create web stories, social graphics, and animated videos to tell your own story and bring your content to life.
Agora Pulse offers social media scheduling and publishing, message management, analytic reporting, competitor analysis, and contest and quiz generation. Price ranges from $29–$199 per month.
Formerly SocialBro, Audiense is an all-in-one Twitter management platform with progressive listening, segmentation, insight, and campaign functionality. The price operates on a tiered scale depending on your amount of followers.
Bitly is the world’s leading free link management platform that aids in link shortening, performance analytics, and gathering audience intelligence.
Buffer makes it effortless to share any page you’re reading and can ‘automagically’ share them for you during the day. Buffer’s account management and scheduling plans range in price from free to $399 per month.
BuzzSumo, when in use with content marketing and SEO campaigns, helps to rapidly pinpoint which content behaves the best for any subject or competitor to better understand the social footprint of a business. Prices range from $79-$559 per month.
CalendarX allows you to communicate with your audience through their calendar. Once a customer follows your CalendarX calendar, you can push your relevant events to their personal calendar. You can set up an account for free, and prices range between $7-$72 per month.
Whether it’s blog graphics, presentations, Facebook covers, infographics, flyers, posters, invitations, or business cards, Canva’s free design software makes the creation process simple and produces beautiful results.
Disqus is an add-on tool for websites and online communities that use a networked platform. You can sign up for Disqus for free with your Twitter, Facebook, or Google+ account or an email address.
Feedly is a free content generation app that showcases the top and most interesting stories based on the feeds (publications, blogs, YouTube channels, and more) you personally follow.
Just as the name suggests, Followerwonk helps you explore and grow your Twitter followers by digging deeper into your Twitter analytics and create actionable visualizations. Versions range from free for one account to $29-$79 per month based on the number of incorporated profiles.
Easily set up a (free) Google Alert to keep track of your business name or topics of interest, and Google will send you an email when there are new results for your search.
Google Trends (free) displays how often a specific search term is entered relative to the entire search-volume across the world and in various languages.
Grammarly, a free writing enhancement app and grammar checker (over 250 grammar rules), assists with plagiarism detection, proofreading, and message editing.
One of the most famous social media management tools, Hootsuite allows you to manage campaigns, publish updates, engage with customers, track activity, and analyze results across various social platforms from one web or mobile dashboard. Hootsuite offers a limited free plan as well as packages ranging from $19.99-$499 per month.
IFTTT, which stands for
If This Then That, is a free app with which you can create a string of short conditional statements called “applets.” An applet is generated by Gmail, Instagram, Pinterest, or Facebook modifications and might generate an email if a specific Twitter hashtag is used or copy a photo to the archive if the user is tagged in a Facebook photo.
Klear’s mission is to analyze billions of interactions that happen every day on social networks and to extract their valuable insights. Klear offers a free demo and various free influencer marketing, social media analytics, and reporting tools as well as a basic plan for $249 per month.
Klout is a free website and mobile app that ranks an individual user’s social influence. By using its own set of social media analytics, Klout is able to generate an influencer ranking from 1–100 called a “Klout Score” that can help its users to not only see where they stand, but how they can improve within the sphere of social media.
One of the more popular email marketing systems, MailChimp helps businesses create attractive email newsletters and supplies email marketing for more than 15 million people globally. It offers a Forever Free program for new businesses and offers plans from $10-$199 per month.
Edgar is a social media management system that allows businesses to schedule and publish posts and track and schedule updates. It stores the images and content that you collect in a category-based library and generates a never-ending queue that cycles through your library each week. To learn more about Edgar, sign up on their website for an invitation to join and for pricing details.
Nuvi, a social media mining company, specializes in real-time data visualizations that enable businesses to see and hear what their audiences believe, write, say, and feel about various topics. Contact Nuvi for a free demo and pricing.
Piktochart is a free and user-friendly infographic generator where you can plug your ideas into templates containing ready-to use images and icons. Upgrading your capabilities beyond the free version ranges from $15-$29 per month.
Post Planner is a social media engagement app that helps find, plan and post better content from recommended feeds based on your particular industry. Plans range from $9-$49 per month, depending on the number of profiles and planned posts per day.
What sets Quuu apart in the social media content world is that they claim that every post suggestion has been hand-reviewed in-house. Select your interests, choose how many suggestions you’d like to send to your social profiles, and choose if you prefer the content to be posted manually or auto-posted. Quuu is free to get started and offers premium plans from between $10-$30 per month.
Radian6, also known as SocialStudio, is a part of the Salesforce Marketing Cloud’s social media monitoring platform. This tool boasts a supreme social listening strategy to track industry chat and trends, opportunities, concerns, and competitor activity among other digital management aspects like customer retention and social lead generation. Contact Salesforce for pricing information.
Another social media management tool, Sprout Social, allows users to integrate with LinkedIn, Facebook, Twitter, Instagram, Google+, Zendesk, Feedly, Google Analytics, and UserVoice and helps to measure social media performance and customer communication. Sprout Social offers a free 30-day trial and offers plans that range from $99-$249 per month.
Trello is a free visual-based tool for teams to collaborate with one another on multiple projects, prioritize tasks, send files and images, and comment on current projects.
Typeform, which boasts ‘Free & Beautifully Human Online Forms,’ helps with building visually appealing online forms, surveys, quizzes, landing pages, and more. The basic plan is free, and the Pro and Pro+ plans range from $29-$59 per month.
Viraltag specializes in sharing visuals across major social networks such as Instagram, Pinterest, Facebook, Twitter, Tumblr, and LinkedIn. Images are tailored for each particular network, and optimal hashtags are suggested for each post. Viraltag offers a free 14-day trial, and after that plans range from $24-$249 per month.
Zapier connects your apps automatically, so that you can pass information between your apps with workflows called “zaps.” For example, you could create a “Trigger” when you receive a new email in Gmail, which then could automatically copy the attachment from Gmail to Dropbox and then alert you in Slack about the new Dropbox file. There are both Free Forever and Premium plans, which start at $20 per month.
Well, the above tools I mostly use for my social media efforts regularly. But there are some tools which I used or uses sometime when needed. I’m listing those out here below.
NewsWhip aims to show businesses what engages their particular audience. It streamlines social media marketing and monitoring to focus on which stories are resonating the most to help build a successful editorial strategy. Contact NewsWhip for pricing and to request a free trial.
Mention is a user-friendly social media monitoring tool that allows businesses to track social mentions, locate influencers, analyze competition, and generate leads. Pricing ranges from $29-$99 per month.
Infogr.am is an easy-to-use infographic, online chart, and interactive map generator and has plans ranging from free to $19-$67 per month.
CoSchedule is one of the easiest-to-use marketing calendars and schedulers available. This app keeps all social platforms organized under one roof and offers team collaboration tools. Pricing: free 14-day trial and plans ranging from $30-$1,600 per month.
Brand24 helps companies discover their online mentions in real time and offers an influencer score and sentiment analysis. They offer a free 14-day trial, and after that price ranges from $49–399 per month.
So, The point is,
If you are one of them who loves knowing more and easing your #hustle then here is what I’m sharing you with the whole
list of 133 best Social Media Management tools waiting for your click.
After all, Now I think I could do use permission marketing to you (Just Kidding)? please share this article to you best buddies and help me to spread my voice.
Oh! btw, talking about my voice ! I’m going to start a brand new podcast as well as a Video show (Not Gangnam-style) so you can subscribe to my Email list to access it as first as possible 🙂 .
So, Once again, Take care. Don’t forget to Like, Share and Subscribe. Seeing you on the next post.